A Fast Growing Market that Brands Have Ignored

A Fast Growing Market that Brands Have Ignored

Nearly 1 billion consumers worldwide wear plus-sizes.  Why aren’t brands listening to their cry for better fashion options? The fashion industry is scrambling to meet sales targets and yet most brands and retailers willingly overlook what could be a huge market opportunity for them:  Plus Sizes. There is more than ample data to validate that people are getting larger, even in developing nations.  At the same time, larger consumers are more demanding and want clothi...
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15 Cutting Edge ‘Inclusive’ Brands

15 Cutting Edge ‘Inclusive’ Brands

These brands were purpose-built to cater to the plus-size consumer.  Torrid:  One of the first brands designed just for the fashionable plus size consumerPremme: Rock star-inspired fashion11 Honore: Luxury fashionPlus BLKYN:  Vintage vibe fashionCurvy Beach: SwimwearDay/Won:   ActivewearAshley Neil Tipton: Project Runway winner.  Has done capsules for JC Penney, along with having her own collection.See Rose Go:  Sexy club wearRWN by Rawan:  Denim, plus oth...
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A Fast Growing Market That's Being Seriously Overlooked

A Fast Growing Market That's Being Seriously Overlooked

Nearly 1 billion consumers worldwide wear plus-sizes.  Why aren’t brands listening to their cry for better fashion options? The fashion industry is scrambling to meet sales targets and yet most brands and retailers willingly overlook what could be a huge market opportunity for them:  Plus Sizes. There is more than ample data to validate that people are getting larger, even in developing nations.  At the same time, larger consumers are more demanding and want clothi...
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Walmart Tops Amazon as American’s Favorite Apparel Retailer

Walmart Tops Amazon as American’s Favorite Apparel Retailer

With the launch of its private label apparel and footwear brands last year, Amazon stepped firmly into the fashion sector.  In less than a year, the online platform has become a favorite place for both women and men to shop for apparel.Coresight Research surveyed 1,699 U.S. consumers and found that despite Amazon’s huge marketshare, Walmart was the top ranked retailer,in terms of shopper numbers in 2017. When asked where they had purchased apparel or footwear in the last twelve months...
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 Is Vietnam the Next Hot Retail Market?

Is Vietnam the Next Hot Retail Market?

NEM Vietnam, the second largest women’s apparel maker in the country, and Stripe International, a Japanese fashion retailer, have begun negotiations for Stripe to acquire a stake in NEM.According to the Hanoi Times, Stripe wants to take over the fashion business of NEM, which has huge potential with 44 stores across the country targeting women aged 20-40. NEM’s revenue is expected to rise by 20 percent this year to $26 million.The acquisition of NEM is part of Stripe’s plans to...
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Technology Drives the Future for Sustainable Childrenswear

Technology Drives the Future for Sustainable Childrenswear

Kitex realized that efficiency and sustainability start to outperform cheap labor so they began investing in state-of-the-art equipment. While India has built a reputation for being a technology center, one rarely thinks of it as a center for apparel or textile technology.Although many of the nation’s apparel producers are still driven by low cost manual labor, the industry leaders are looking to technology to boost efficiency and quality.One of the leaders in tech-driven manufacturin...
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5 Steps to Begin a Sucessful Customer Experience Program

5 Steps to Begin a Sucessful Customer Experience Program

Customer Experience or CX is a hot initiative at many companies and many more companies, from Fortune 500 to 5-10 person start-ups, are looking how to start and build their CX programs.  Customer Experience takes passion, perseverance, and a belief to build a great series of experiences for the customer across all customer interaction points in an organization.  A great product or service is the start point for great CX.  You also need a great billing process, great digital tools,...
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It’s About the Experience, Not the Channel

It’s About the Experience, Not the Channel

Online isn’t what’s driving brands out of business.  It’s a lack of direction and focus that’s doing it.There’s a lot of evidence that if you can get your sales assistants to really engage with customers – and find out what their real needs are – and give them advice that is authentic and plausible, that’s something very difficult to get in a purely online experience.“It requires a shift in behavior.  Most organizations are very loo...
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Investments into Vietnam Starts to Slow Down

Investments into Vietnam Starts to Slow Down

After a record US$21.93 billion in foreign direct investment (FDI) during the first seven months of 2017, a 52 percent year-on-year surge and the highest growth rate since 2011, investment has started to taper off..  Noteworthy, is that of all the FDI pouring into the nation only US$0.75 billion went to the textile and garment industry, despite Vietnam attracting an increasing volume of apparel orders. Manufacturing and processing industries continued to be the top sector, receiving US$10.8...
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China’s Growing Sports Sector Lures Investors

China’s Growing Sports Sector Lures Investors

While still way behind developed nations, China’s sports sector is poised for massive growth.Aided by a national plan to boost the sports industry, sport-related businesses have attracted massive financing from private and corporate investors over the past two years.The sports entertainment and service sectors, which include businesses such as sports marketing, training, venue operation and sports tourism, are considered the industry's next frontier, with their growth linked to a shift...
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