China’s Massive Online Market Shifts Gears

China’s Massive Online Market Shifts Gears

The combination of a huge population and high e-commerce penetration rate has laid a solid foundation for China’s online retail development. In the first quarter of 2017, Chinese consumers spent US$ 204.1 billion dollar (RMB 1,404.5 billion) shopping online, more than twice the US$98.1 billion dollars U.S consumers spent online during the same period, according to latest statistics released by National Bureau of Statistics of China.
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How La Chapelle Wins by Giving the Customer What She Wants

How La Chapelle Wins by Giving the Customer What She Wants

La Chapelle has built a fast growing billion-dollar retail company by following their customers’ tastes, rather than fashion trends. As the largest single consumer market (in terms of number of population), China is a notoriously competitive market for fashion retailers. As an increasing number of international brands enter the China market, many major Chinese brands are struggling to maintain their market share. Some of the leading domestic brands have been forced to close stores and...
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China Sees an Up Tick in Textile Exports – and Profits

The sun is once again shining on China’s textile sector. The industry that the nation was allegedly planning to abandon in favor of higher tech alternatives has proven that it not only provides jobs to millions of workers, it can also be financially profitable.China’s textile sector has clearly started to rebound this year. As a whole, industry profits rose 11.6 percent during to the first 6 month of 2017, according to report from the China National Textile and Apparel Council (CNTAC...
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Chinese Demand Drives Up Wool Prices

Chinese Demand Drives Up Wool Prices

Merino costs rise as manufacturers move into high value products.Wool prices have surged this year, rising 45.7 percent with the average EMI (Eastern Market Indicator) going from US$8.05/kg to US$11.73/kg by the end of July. It is the highest level since 2011, according to AWI (Australian Wool Innovation Limited).The price spike is mainly for super fine gauge merino wool, with the margin between fine and coarse crossbred wool expanding from 10 percent to 25 percent over the past six months. The ...
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Reshaping the Apparel Industry Through More Responsive, Personalized Fashion

Reshaping the Apparel Industry Through More Responsive, Personalized Fashion

“Consumers want something unique and interesting and they want to be able to buy it immediately,” said Stephen Trigg, Creative Director at UPW, at an Inside Fashion special event at UPW’s exquisite new showroom in Dongguan, China. “There is a revolution happening in the industry, the key is to be able to offer consumers the right product at the right time,” he added.“Some of the designers and niche brands are now experimenting with a ‘see it, like it and...
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China Mfg:  Moving Up and Moving Out

China Mfg: Moving Up and Moving Out

Chinese suppliers have come to realize that the only way out is up. Even the most volume-driven, mass-market suppliers have realized there is no future in making basic products in China. Increasingly, we see suppliers trying to upgrade their products and moving up the value in China, but now even in Southeast Asian countries as well.Today we see suppliers trying to add value or make a better version of their existing products in order to appeal to a higher market.Performance is one of the k...
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How Hstyle is Dividing and Conquering China's Retail Market

How Hstyle is Dividing and Conquering China's Retail Market

How HStyle’s conglomeration of micro ‘brand-teams’ has helped it stay on top in China’s wildly competitive online market. China’s booming e-commerce market has spawned many successful online fashion retailers, but by far, HStyle is one of the most successful.  HStyle, also known as Handu Yishe, was set up by Zhao Yingguao (赵迎光) in 2006. The company started by selling Korean-style garments online.  It’s main brand, HStyle (韩都衣舍), literally...
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How 361 Became Master of the Game

In 2016, 361 Degree’s total income increased 12.6 percent year on year to RMB 5.02 billion (US$0.74 billion), making it China’s fourth largest sportswear brand. Gross profit increased 15.7 percent year-on-year to RMB 2.11 billion (US$ 0.31), according to the company’s 2016 annual report.
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Cutting Costs vs. Boosting Margins

“The future is all about consumers deciding what is fashion and what they want the product to look like. Instead of a push to inventory, it’s really a pull from the consumers, ” said Jose R. Suarez, CEO at Impactiva, a supply chain optimization solution provider.Instead of chasing cheap labor and trying turn over more products, brands and retailers have to start maximizing their net margins.“The key factor that impacts net margin is the average sale price after discounts....
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How Targeting Let Broadcast Standout in the Crowd

How Targeting Let Broadcast Standout in the Crowd

With over 20,000 women’s apparel brands, winning consumer loyalty takes a finely tuned strategy As Chinese consumers continue to trade up, mid-tier brands that offer better products are experiencing rapid growth in the domestic market. Among China’s rising mid-tiers brands, Broadcast (日播) is probably one of the youngest and most successful brands. Within two decades, the company evolved from a small studio into one of the most well respected designer brands in China. Ther...
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