Trade Fair Reports

Premiere Vision NY: Market Gives New Venue a Big Thumbs Up!

 

Exhibitors and visitors gave Premiere Vision New York a big thumbs up on its new venue.

 

This session (January 21-22, 2020) saw the New York edition of the iconic Paris-based materials exhibition move from the Piers on New York's West Side to the heart of the city's Fashion District. 

 

The new venue, The Center, at 5th Avenue and 38th Street, is a converted office building that now serves as a venue for events. 

 

The advantage, aside from its mid-town location, is that it doesn't have that vast openess that typical purpose-built exhibition spaces have.  While those massive venues work for certain types of fairs, in particular those that focus on machinery, they often feel too 'empty' when showing finer products such as fabrics.

 

Premiere Vision New York grouped exhbitors into various rooms on the ground and first floor of the venue.  This created a sense of 'discovery' as visitors moved from one room to the next, almost like being at a museum where you don't know what you might find around the next corner.

 

Although the rooms could be crowded during peak times during the 2-day show, that also created a buzz that is often missing in larger venues where fairs often feel empty, despite good visitor attendence. 

 

In the new venue booths featured an open format that did away with the typical 'stand' build out that separates one exhibitor from the next.

 

Instead, the open plan that Premiere Vision New York used allowed visitors to take in - at a glnance - a wider view of products in each aisle.  This increased the likelihood that a visitor who was heading to a specific exhibitor might stumble upon something new and eyecatching. 

 

Overall, the high vibe January session was a great way to energize the industry and get brands and suppliers excited about the next season.

 

 

| Categories: Trade Fairs | Tags: trade fair reports, fabric fairs, materials | Return

 
Events Calendar

SPINEXPO Shanghai (Postponed)

25 Feb, 2020 — 27 Feb, 2020    Shanghai World Expo Exhibition & Convention Center - No. 1099, Guozhan Road Pudong Shanghai China
Event details

Yarn, knitwear, and machinery innovation.

 

www.spinexpo.com

 

Note:  Please check organizer's website for further updates.

  • Date
    25 Feb, 2020 — 27 Feb, 2020
  • Location

    No. 1099, Guozhan Road Pudong Shanghai China

Shanghai World Expo Exhibition & Convention Center

Filo

27 Feb, 2020 — 28 Feb, 2020    MiCo Convention Centre - Piazzale Carlo Magno, 1 Milan Italy
Event details

International exhibition of yarns and fibres for woven and knitted fabrics

  • Date
    27 Feb, 2020 — 28 Feb, 2020
  • Location

    Piazzale Carlo Magno, 1 Milan Italy

MiCo Convention Centre

TPM20

01 Mar, 2020 — 04 Mar, 2020    Long Beach Convention Center - 300 E Ocean Blvd Long Beach California United States
Event details

Transpacific and global container shipping and logistics conference   |  https://www.joc-tpm.com/

  • Date
    01 Mar, 2020 — 04 Mar, 2020
  • Location

    300 E Ocean Blvd Long Beach California United States

Long Beach Convention Center

Preview in Daegu

04 Mar, 2020 — 06 Mar, 2020    EXCO Convention Centre - Buk-gu, Sangyeok 2(i)-dong, 엑스코로 10 Daegu South Korea
Event details

Korean fashion fabrics

 

www.previewin.com

  • Date
    04 Mar, 2020 — 06 Mar, 2020
  • Location

    Buk-gu, Sangyeok 2(i)-dong, 엑스코로 10 Daegu South Korea

EXCO Convention Centre

FASHCON (Postponed)

06 Mar, 2020 — 06 Mar, 2020    Cordis Hotel - 555 Shanghai Street Mongkok Kowloon Hong Kong
Event details

The Innovation That's Rocking & Revolutionizing 2020!

 

Join us to hear leading industry experts and thought leaders share their experiences and outlook for the coming year.

 

www.fashcon.inside-fashion.net

  • Date
    06 Mar, 2020 — 06 Mar, 2020
  • Location

    555 Shanghai Street Mongkok Kowloon Hong Kong

Cordis Hotel
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