Seminars, Workshops & Conferences

Understanding the New Eco-Aware Consumer

Understanding the New Eco-Aware Consumer

Sustainability has been an industry buzzword nearly a decade.  What started out as a niche consumer segment, has now grown to include most Millennials and many Boomers and Seniors too!

Come learn what today's eco-aware consumer wants.  Learn how their core values have been redefined, and how this is influencing what they purchase - and where they purchase it.

We'll explore some of the new challenges that brands, retailers and manufacturers are facing - and we'll discuss some of the new growth opportunities that this shift in the market is bringing.

We'll include examples of easy-to-implement strategies and tactics to help you and your company become a 'sustainability success story.'

Speaker:  Jane Singer, Director & Head of Market Intelligence at Inside Fashion

Date:  March 15, 2018

Time:  10:30 am

Venue:  This seminar is being held at the APLF trade fair at the Hong Kong Convention & Exhibition Centre

Tags

sustainability, consumer attitudes, marketing

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