Primark will be part of the first wave of retail offerings at the highly anticipated American Dream retail and entertainment center located in New Jersey, just outside of New York City.

The store will comprise of 42,200 square feet of retail space and will feature the brand's womens, mens and childrens ranges, along with its sustainable collection.

 

"The unique make-up of American Dream and its offering to customers is reflective of our own ethos to provide something for everyone, and we look forward to being part of the mall's vibrant and diverse retail offering," said Andy Stewart, President of Primark U.S.

The store represents Primark's 10th opening in the U.S. and 378th for the company globally.