Retail News

Primark.man and Lotto in Activewear Collab

Primark.man and Lotto in Activewear Collab

Primark (UK) has collaborated with Italian sportswear brand Lotto in a new menswear capsule collection called Lotto X Primark.

 

This is the brand's first brand partnership for activewear.

 

The streetwear influenced collection for spring/summer 2020 features a monochrome colour palette with neon pops of colour alongside “eye-popping” prints that can be seen across shell suits and kit-inspired separates, including T-shirts, shorts, hoodies and sweatshirts.

 

The Primark x Lotto collection is available now, with prices ranging from 7 - 18 pounds.

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